You set up the campaign, set the schedule and it runs automatically. However, with RSS-to-email, the curation is taken care of for you. I know from raw experience the commitment and time required for this. They can also be hugely time-consuming if you have to pull them together manually. When delivered consistently and with a focus on subscriber value they can become one of the most engaging channels for a business. ![]() Newsletters, when done correctly, are an amazing tool to connect with an audience and build relationships. Subscribers will receive content published in a timely and convenient way. This is a huge opportunity for content creators to repurpose content and connect with the audience through an automated newsletter. If you create custom taxonomies, you’ll be able to create feeds for these, so a job board or property site may have an additional taxonomy with its own feed. You’ll be able to locate feeds for posts, pages, comments, categories, and tags. If your website is built on the Wordpress CMS then RSS feeds are built in as default. Best of all, they don’t take up any of your time! ![]() Put simply, Wordpress is great at RSS output and RSS to Email campaigns can deliver great subscriber engagement. ![]() Why Wordpress RSS-to-email - and what are the benefits to you?
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